Brooklyn Calcio is the first women’s soccer team in Brooklyn, and creating its visual identity required more than just a logo: the goal was to develop a symbol capable of representing strength, style, and belonging.

The logo is built from the two letters B and K, connected by a symbolic bridge that references the iconic Brooklyn Bridge. Its clean, essential lines give the brand a fashion-forward aesthetic, making it perfect not only as a sports emblem but also as a complete brand, easily applied to merchandising and lifestyle products.

The most interesting challenge was designing an elegant and modern logo that would evoke the city of Brooklyn, convey strength, and at the same time feel feminine. It was an inspiring process that required balancing graphic rigor with aesthetic sensitivity, resulting in a visual and identity outcome of strong impact.

The project goes beyond the logo: it becomes a full-fledged brand, able to combine sport, culture, and fashion, offering a strong and recognizable identity for merchandising and team promotion. A symbol that expresses belonging, energy, and style, transforming a sports emblem into a complete icon of visual and commercial identity.